MTO - Business Development | Apollo Imperial Hospitals

Responsibilities & Context

• Regularly visit doctors, clinics and healthcare professionals to promote hospital services and strengthen relationships.
• Actively participate in achieving periodic sales and patient volume targets (OPD & IPD) as set by the management.
• Assist in formulating and implementing marketing strategies aimed at expanding the hospital’s reach and patient base.
• Coordinate with internal departments to ensure seamless execution of marketing initiatives.
• Build and maintain relationships with community doctors across various medical institutions and private practices.
• Conduct regular follow-ups with existing and potential referral sources to ensure ongoing engagement.
• Identify market trends, gaps, and opportunities by engaging with pharmacies, general practitioners, specialists and diagnostic centers.
• Create awareness of the hospital’s services and enhance its brand image through consistent outreach efforts.
• Effectively communicate with corporate patients to understand their needs and align them with hospital offerings.
• Maintain proper documentation of visits, meetings and feedback from stakeholders.
• Submit reports and updates to the management as per the required timelines.
• Take on any additional responsibilities or assignments provided by the management in line with organizational goals.

Requirements

Education: Master of Business Administration (MBA) in Marketing, Bachelor of Business Administration (BBA) in Marketing

Additional Requirements

• Age 22 to 40 years
• Strong communication and interpersonal skills to engage with doctors, patients, and stakeholders professionally and effectively.
• Ability to work under pressure and meet tight deadlines while maintaining quality and focus.
• Proficiency in computer applications, especially MS Office (Word, Excel, PowerPoint), for preparing reports, presentations, and documentation.
• Flexibility to work in different shifts and adapt to varying work schedules based on operational needs.
• Willingness to take on challenges and proactively find solutions in a dynamic and competitive healthcare environment.
• Strong organizational and time management skills to handle multiple tasks and prioritize responsibilities efficiently.