The NSU MBA Club organised The BrandEdge – Be a Brand Maestro on 17 August at the Syndicate Hall, focusing on how great brands are built, maintained, and reinvented.
The event featured a panel discussion with leading marketing professionals and academics. Prof Khandokar Nahyan highlighted global business strategies, while Prof Dr Waresul Karim stressed professionalism, discipline, and ethics. Mr Rafiuddin bridged academia and industry with personal branding anecdotes, and Walton’s former CMO shared corporate brand-building challenges.